Episode 18 – JuvoHub Podcast
Join us as we discuss the importance of your online reputation and how to manage it effectively to grow your 5-star reviews.
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Host(s): Jonathan Saar from Market Me Social and Mark Howell from Howl Creative Concepts
Our Special Guest(s): John Tolbert and Paul Moody from BlueJay Reviews
John Tolbert – John is currently the Reputation Management and PayFac Specialist for BlueJay Reviews. He has been an entrepreneur for over 22 years in several different industries. He has a passion for helping businesses effectively compete in the digital world that we find ourselves in today.
Paul Moody – Paul is the Marketing and Customer Experience Consultant for Bluejay Reviews. Over the past 16 years, Paul has been working professionally to help small business owners get creative in the way they gain new clients and increase profits.
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Notes from Host:
Online reputation is not a new topic but it is still a relevant one that is often overlooked. How much effort and resources should you be investing in your online reputation? Why is this a continuing need in 2021? John and Paul provided us with some stellar stats and best practices to digest and implement. With average customer touchpoints increasing all of the time, your online reputation is a must to be managed.
Some questions we consider:
- Why do you believe reviews are so important to consumers today?
- What is the most important thing you should be watching and managing when it comes to your reviews?
- Is there any proof that better online reviews will actually impact the bottom line?
- When should you be soliciting reviews from your customers?
- Why do most consumers only post negative reviews and how can you ensure 5 star ratings?
What one actionable tip could you share that has served you well as an educator?
Do not be afraid to ask for reviews. It will not hurt you. Don’t be so afraid of the negative reviews that you just don’t ask for them. Don’t be afraid of it. That’s my number one quotePaul Moody
Control the controllable. The power of technology is now out there so that you don’t have to be afraid. So control the controllable and your online reputation is absolutely controllable, should you choose to do it. And you almost have to do it these days.John Tolbert
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